An elevator pitch is a brief overview of an idea for a product, service, or project that can be delivered in the space of an elevator ride (say, thirty to sixty seconds or 100-150 words). It can also just be about YOU!
The goal is to interest your target enough in your idea that he or she wants to meet with you again.
Potential investors often judge the quality of an idea and team on the basis of its elevator pitch, using them to quickly weed out bad ideas.
Set up your camera and start talking passionately! Here are some tips on how to setup your camera, phone or webcam.
Tips and tricks
FREE video-editing applications:
Windows Movie Maker – http://windows.microsoft.com/en-us/windows-live/movie-maker#t1=overview
iMovie – http://www.apple.com/ilife/imovie
Cinelerra – http://cinelerra.org/
Blender – http://www.blender.org/
Lightworks – http://www.lwks.com/
You need to get people excited about who you are or your product! Makes sure it includes:
An introduction – Who are you? Hook – What is the problem / opportunity? Solution – What are you doing about it? Value proposition – How does this create value for the target? Call to action – Can we meet again?
What do VC’s look for? – (Bilal Zuberi)
Example 1 – (Josh Light)
Example 2 – (DollarShaveClub.com)